We are proud to announce our sponsorship of Snowdogs by the Sea, the city’s biggest ever public art event, organised by local charity Martlet’s Hospice and brought to Brighton by Wild in Art.
Inspired by Raymond Briggs’ much-loved The Snowman and The Snowdog, the event will see the arrival of 44, 1.5 metre high, Snowdogs on the 24th of September, placed around the streets and parks of the city in an interactive sculptural trail.
A range of prominent Brighton-based artists will be designing their own, unique Snowdogs for different sponsors, while local school children have been working hard on a fleet of snow puppies, that will join the bigger dogs around the city.
We’re extremely lucky to have the illustrious Pure Evil - contemporary street artist extraordinaire and man behind the iconic ‘Nightmare’ prints - designing our canine carving.
Just this year, Pure Evil has designed a range of limited edition prints that have sold out in record breaking times, including the fantastically pertinent ‘QE2EU - Brexit Nightmare’. What will he do with his snowy statue? Head to Jubilee Square on the 24th of September to find out…
As if that wasn’t enough, a handful of our favourite, best-selling artists will be displaying Snowdogs around the city, each one individually selected from the hundreds of applicants to the event.
The hugely-acclaimed RYCA - responsible for the sell-out print ‘Reservoir Troopers’ - will be producing a figure for sponsor Norman Cook (aka Fatboy Slim); graphic duo Kai and Sunny for the i360; urban artist Pinky has not only created two dogs, but has also helped the children of Middle Street School with their painted puppy; pioneering typographic artist Mike Edwards, too, has not just designed his own dog but has worked on Brighton and Hove High School’s contribution; breath-taking illustrator Gemma Compton will be creating a canine for the Marina; and the wonderful Louise Dear will also be brightening Brighton with a stunning Snowdog design.
The event will be brought to Brighton by Wild in Art, the country’s leading producer of mass participation public art events. Since 2008, the group have been commissioning work from esteemed artists and staging a range of events around the country - including, notably, The Great North Snowdogs trail in the North East, the counterpart to Brighton’s installation, which will also be commencing in September.
Snowdogs by the Sea will reflect Brighton’s colourful history, heritage, culture, and creativity, drawing on the fashion, art, architecture and communities that make the city the vivid and vibrant place that we love.
Brighton residents and visitors will be able to follow the trail for ten weeks, from September 24th until November 27th, taking in the tremendous talent of some of our city’s best-loved and highly-acclaimed contemporary artists. And when it’s all over? The Snowdogs will be briefly reunited in December for a Christmassy event, before going under the hammer, to raise funds for Martlet’s Hospice.
A truly special event, we can’t wait to see the city’s Snowdogs and follow the art adventure while it lasts. Be sure to find out more by heading to the website www.snowdogsbythesea.co.uk for news and information or follow @SnowdogsBTS on Twitter. And watch this space for more, exciting updates…!